Gender and internet dating
For men, displaying more photos increases the likelihood of receiving messages, as does scoring highly on athleticism, agreeableness and altruism.
Previously he has written about politics, economics and technology for various online publications.
Over indexing as anxious, or clever all decreased the likelihood of women receiving messages.
Commenting on the findings, Dr Yasseri states, “Online dating will only continue to grow as an industry, yet already it’s able to provide a rich corpus of social data that documents our shared quest for human relationships in unprecedented detail and scale.
People are also more polarised by prospective partners smoking (58% Not Important, 40% Very Important) and both genders are less concerned with whether prospective partners drink alcohol (77% Not Important to Somewhat Not Important) in 2018. For example, women consider the income of a potential match as more important than men, but the importance of this trait has decreased over time, possibly in line with increased financial parity.
Researchers next explored which variables could predict ‘success’ in online dating, measured by the amount of communications received.
Interestingly, self-identifying as ‘sexual’ is a major turn-off for both genders.